Investors who actually write checks see 1,000s of pitch decks a year. 99 times out of 100, they roll their eyes, hit delete and say…
Investors who actually write checks see 1,000s of pitch decks a year. 99 times out of 100, they roll their eyes, hit delete and say…

Your Pitch Deck Sucks!

Steal My 9 Slide Framework To Become The One
In 1,000 They Email And Say… “Let’s Set Up A Call!”

Steal My 9 Slide Framework To Become
The One In 1,000 They Email And Say…
“Let’s Set Up A Call!”

Let me say hi

Don’t take my word for it

David Proulx
Founder, Runwayz

I can’t speak highly enough of Ed’s startup advisory services and the assistance he provided with our pitch deck. His detailed feedback was incredibly insightful, transforming our deck into a polished and compelling presentation. His expertise and attention to detail made all the difference in helping us secure seed funding. I highly recommend Ed’s services to anyone looking to elevate their presentations and raise capital.

Sarah Teller
Founder, 3Cs Counselling Center

Ed’s knowledge and experience have been invaluable in creating a solid path forward for my business. I would HIGHLY recommend him to anyone looking for business consulting or fundraising advice. After collaborating with him, I wouldn’t work with anyone else!

Shaden Abboushi
Co-Founder, Find Labs

I was introduced to Edward through a mutual friend who spoke very highly of him, and I can honestly say that even with the high bar set, Edward blew me away with the amount of insightful information he provided. He has years of experience pitching investors, and it comes through in his knowledge of what they’re looking for, what to highlight and eliminate, fundraising strategy, and financial structuring. His feedback was invaluable, and we rearranged our deck with almost every one of his suggestions. The flow was so much more fluid, and investors noticed. He really is an expert in this field and brings immense value to his clients! Highly recommend him as an asset to any team.

Frank Tumminello
Co-Founder & CEO, FileForms
Working with Ed has been an absolute game-changer for our B2B compliance software business. Ed quickly demonstrated a deep understanding of our industry and tailored his feedback to meet our specific needs, ensuring that every piece of advice was actionable and relevant. He exhibited a high degree of professionalism, and I highly recommend Ed to any business seeking fundraising or growth strategy advice.
Phil Kwong
Co-Founder, Chowtime!
I couldn’t imagine having a better co-founder on Chowtime! Ed’s focus and sense of urgency felt like the lifeblood of our business, especially during fundraising. He generated $200K of interest in two weeks. Anyone would be lucky to hire him.
Tom Bispham
Founder, Virtual Control

The speed at which Ed generated interest in our raise and closed on funding was nothing short of amazing. He was a critical part of our convertible note round from deck creation and granular modeling work through to investor pitching and closing tickets. Easiest money I’ve ever raised. Ed was an investment well made.

Benjamin Fuchs
Founder & CIO, BFAM Partners
Ed was one of the most driven people I have had work for me. He was a critical part of our investor relationship management team, bringing creative and innovative solutions to resolve problems. Ed has the ultimate can-do attitude and his departure was a loss for the firm!
Jackson Strong
Founder, AUREA

Edward’s experience and knowledge of pitch structure and design is world class, and his decade of experience in high finance clearly shows. He’s also a great human being who was a blast to create with and brought really solid creative thoughts to the conversation about how to design our deck. Five stars. Hire him!

Dorian Pieracci
Founder, MOVRS
As a founder, I’m bombarded with opinions on pitch decks. Ed’s is one of the few that I listen to. He always brings actionable, concise feedback grounded in his own real world experience, not just the list of critiques I see so often. 
Mike Haarlander
Founder, Haarlander Consulting

In the startup world, particularly during fundraising, feedback and guidance are critical. Edward’s insight and interactions have been invaluable to my clients. He quickly distills challenges within pitch decks and offers recommendations to bring clarity to founders. His ideas not only improved pitches, but they were also productive for the business models themselves. Along this hectic founder journey, a partner like Edward is a must.

Max Rybinski
Founder, Nine Lives Whiskey

Ed provided a huge amount of value in such a short period of time. My deck resonated with investors so much more after I incorporated his feedback. Working with him was an absolute no brainer.

Joe Fleming
Founder, NoLemon

Ed’s experience as a SaaS founder was directly relevant to my business. I was impressed by how much actionable feedback he was able to give so quickly.

Grant Mombach
Co-Founder, ScriptGen

Edward built out a detailed, multi-year revenue projection model for our business, and it played a crucial role in securing the investment we needed. Edward’s work was precise, insightful, and gave us the confidence to present a strong financial plan to potential investors. He took the time to thoroughly understand our business and goals, ensuring that the projections were not only accurate but also aligned with our long-term vision. Edward’s ability to communicate complex financial data in a clear and concise manner made the entire process smooth. We are extremely satisfied with the results and highly recommend Edward for anyone needing top-notch consulting.

Vlad Mishin
Product Owner, Visual Sectors

Edward is an amazing professional. The amount of value I received during a short interaction was unbelievable. If you are looking for a fundraising expert, look no more, Edward will make things happen.

Check out the deck I used to raise for my last business

You are a good fit for me if:

You are not a good fit for me if:

Work with me
There are a few ways I can help you depending on your needs

Done-with-you

Deep Dive Business Assessment

$2,100

What you get

Best for

Turnaround

About 1 week

100% Money Back Guarantee

If you’re not satisfied with the value I’ve delivered, just say so, and I’ll give you your money back. Full stop.

Done-for-you

Full stack materials build out

$350 /hour

What you get

Best for

Turnaround

~1-3 weeks

100% Money Back Guarantee

If you’re not satisfied with the value I’ve delivered, just say so, and I’ll give you your money back. Full stop.

Fundraising / M&A

Success-based deal promotion

$5,000 + success fee

$300
+ success fee

What you get

Best for

Turnaround

Varies by deal

End-to-end deal
execution wingman

$13,950

per month
+ success fee

What you get

  • Everything in “done-for-you” and “success-based deal promotion” 
  • Long term (multi-month) fundraising or sell-side support
  • Support from pitch and model creation through negotiations, closing, and funding

Best for

  • Looking for dedicated support on a fractional basis
Frequently Asked Questions

I don’t have any hard and fast rules, but here are some general guidelines I follow:

  • I am unlikely to be helpful if you are starting a technology business without a software engineer on the founding team (i.e. outsourcing development).
  • I am unlikely to be helpful if you haven’t tried to validate your business. This doesn’t necessarily mean revenue, but some indication of demand from your market. Revenue-generating is preferred, cash-flowing even better.
  • The business should be your full-time gig.
  • No hyper-specialized businesses. This is subjective, but I generally avoid things like crypto, deep tech, highly engineered products, energy, etc. (traditional SaaS and tech-enabled services are okay)
  • I skew towards traditional businesses.
Yes, but US-based businesses are preferred. Most of my investor network is in the US.
I do not accept equity. I only accept cash through a bank transfer or Stripe payment link.

I do not invest in deals at this time, this is strictly a fundraising and sell-side M&A consulting business. I would like to start investing personal capital into deals at some point, but I’m not there yet.

Reach out via the contact form at the bottom of this page with a brief description of what you’re working on and what you’re looking for. Please attach your latest deck and any other relevant materials.

Your message will be sent straight to my personal inbox, and I’ll reply with a few times to set up a brief 30 minute intro call.

I can get to know you and your business on the call, and if it’s a good fit, we can get started based on the level of service you need.

I’m keenly aware of the impact a breach of confidentiality can have on your business and my reputation, and I take confidentiality seriously.

I will never share confidential information about your business without your express permission. I’m happy to sign an NDA.

This varies depending on the level of service you need, the state of your existing materials, and the complexity of your business.

Deep dive business assessments usually require very little of my clients’ time if they have existing materials I can review, while more involved pitch creation and modelling exercises may require a number of Q&A iterations via email or video call for me to more deeply understand your business.

I’m happy to communicate via email, text, or video call. For video calls, I usually use Google Meet, but I’m happy to use Zoom or Teams as well.

All presentations and modelling exercises are done in PowerPoint and Excel, respectively (not Google Slides and Google Sheets).

I manage projects in Notion and use Google Drive, WeTransfer or email for file sharing.

I use Toggl to track hours.

Yes, for the right deal.

Tell me a bit about your business via the contact form below, and we can discuss if your deal is a good fit.

My success fee starts at 7% and declines with the amount of capital raised using a simple waterfall structure. This applies to both fundraising and the value of sell-side M&A transactions:

  • 7% up to $500,000
  • 5% on the next $500,000
  • 3% on everything above $1,000,000

For example, a $5 million EV transaction or capital raise would generate a success fee of $180,000.

  • 7% x 500K = $35K +
  • 5% x 500K = $25K +
  • 3% x 4M = $120K
  • 35K + 25K + 120K = $180K
APPLY TO WORK WITH ME
APPLY TO WORK
WITH ME

Messages go straight to my personal inbox. Send me a brief note about what you’re working on, and I’ll reply with some times that work for a call.
Don’t forget to attach your deck as a PDF.

Subscribe to my newsletter

Get deal flow and watch me build a consulting business live in your inbox. No spam ever.